‘Availability’ is generally constant yet can be increased when the right combination of activators is in place.

Connective Communication^© involves combining the layers of marketing required to activate a vibrant new patient base and sustain a high level of available participants. 

Rather than throwing dental marketing 'stuff' at the wall - dentists develop a matrix that not only 'gathers' the current available group but 'creates' more new patients and improves the value of what they request/purchase. 

Video Presented by Dick Chwalek of Niche Dental, dentistry communication consultant and dentist marketing coach. 

Also visit my YouTube.com Channel for the latest video.

Oli

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How Do Dentists Increase New Patient Availability? 

You must activate consumers to do more dentistry, to go to the dentist, to raise the priority of dental care.

Online is perfect for gathering up new patients and improving the value of dental treatments, but it will not do much for increasing availability.

Availability is constant otherwise! Waiting for patients is not a strategy. Get more patients to your website, to your office and to a better future.

Dental Postcards and other direct mail gets in front and in the hands of those who are not thinking of doing dentistry any time soon.

Those same people will not go online to search for something they are putting off, fearing, etc. 

Yes, Postcards are Advanced New Patient Technology!